Category: Tips & Tricks

The concept of Value Pricing in the Accounting Industry is nothing new, however many accounting SME firms struggle with implementing it. I have heard from many accountants that “it would be against my moral beliefs to charge more than my hourly posted rate.” “Charging for assurance as part of my services is out of the […]

You might find it difficult to believe that the income you earn is directly related to the size of the problem you solve and not just experience and education.

The uncertainty brought on business owners by COVID-19 has been devastating.  As you know, many businesses will not make it. Public health guidelines and restrictions are preventing businesses from operating at full capacity. In some cases, they’ve closed or have been forced to close. CPAs face tough competition looking for “A” clients. As it turns […]

Most owners of accounting practices have one fear above all others – losing clients. Yet…they ignore their fiduciary responsibility to help their clients become profitable! Sound over the top? Let’s backtrack a little. First, we are talking about business clients of course. Business clients are where the real money is in an accounting practice. Businesses […]

By Working Smarter Not Harder = More Free Time and Money To-Do What’s Most Important to You! CPBusinessCoach.com 518-524-6915 Leverage- you cannot do everything! Delegate, delegate, then delegate some more. Push all work down to the lowest level of competence. Owners, managers and supervisors doing bookkeeping, tax return data organizing, data input and other mundane […]

Last week while out running errands I parked in front of a large drug store. Three delivery trucks were sitting out front, one a corn chip truck, a soft drink truck and a potato chip truck. No need to share the brands. We all know who they are. What’s the issue with that you might […]

In my initial meetings with prospective clients, I always ask one question: “why should a customer buy from you?” I get the standard answers like: We have great service We offer fast delivery We have the best prices and so on I ask are any of these unique? That would be the U in USP. […]

In this blog post, written by Scott Lippitt, a marketing strategist and rainmaker specialist, he explores how many small businesses, especially professional service firms, still hold the mistaken belief that the only way to generate leads is through referrals and networking. And while these two tactics are indeed solid options, they should not be your […]